As the Paid Advertising Strategist, you'll own the execution, performance, and growth of campaigns. You'll be oriented towards client business success, tying efforts to business goals, and autonomously owning responsibilities. Responsibilities include reporting, optimizations, client communication, keyword research, ad copy development, and bid optimizations, providing insights and forward-thinking strategy to clients.
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Lead and execute our global strategy for Paid Search, managing and mentoring a team of Senior Paid Search Managers dedicated to regions and products. Deel is looking for a self-driven, hands-on strategic paid marketer who understands what it takes to build and scale global paid search strategies, with a proven track record of hitting paid search KPIs and campaigns.
Craft growth strategy for clients and lead advertising accounts. Work closely with clients, account managers, and other internal personnel to conceptualize, plan and execute advertising campaigns. Create and manage ad campaigns, budgets, bids, etc. Manage all pieces involved in running an ongoing successful advertising campaign: strategic, creative, copywriting, reporting and data analytics.
This role is designed for someone with deep hands-on experience in paid media buying, optimization, and strategic testingβspecifically across Google Search, Google Shopping and Bing Search Ads. Youβll be at the forefront of acquiring new customers through rigorous CAC and volume goals, developing full-funnel media strategies, testing new creative and landing pages, and using data to inform every decision.